Sunday, August 10, 2008

Dictionary of Marketing Third Edition

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Financial Accounting: Information for Decisions


Financial Accounting: Information for Decisions
Publisher:South-Western College Pub | 2003-04-14 | ISBN:0324183976 | Pages:672 | PDF | 25 MB


Book Description:

This text is written for a one semester course in introductory accounting, generally titled "Financial Accounting," and is written for students who have no prior knowledge of accounting and accounting systems. This text is appropriate for the course where heavy emphasis is on concepts, not procedural detail.

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Using Financial Accounting: An Introduction


Using Financial Accounting, 2e means “change without pain” to adopters. This text looks at the balance sheet with a user-oriented approach that minimizes or eliminates procedure (debits and credits) and the accounting cycle. The focus is on ratio analysis and information usefulness. Financial statements are introduced early (Ch. 3) and are used throughout.

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Accounting for Managers (Repost)

McGraw-Hill | ISBN:0071421742 | PDF | 2,59 Mb | 225 Pages | 2003 Year


How to speak – and understand – the language of business accounting. Financial relationships between and among everyday business activities. Next-generation systems including Balanced Scorecard, Just-in-Time, and more Before you truly understand a business – and how to succeed in that business – you must understand its cash flow. Let Accounting for Managers give you the knowledge you need to talk intelligently about accounting issues and questions and, just as important, enhance your productivity and value to both your organization and your career.
Briefcase Books are written specifically for today's busy manager. Each book features eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page.

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Accounting and Financial Analysis in the Hospitality Industry

Butterworth-Heinemann | 2005-08-01 | ISBN: 0750678968 | 312 pages | PDF | 1,2 MB


The objective of this textbook is to teach students to be conversational in speaking numbers. This means understanding fundamental accounting concepts, developing solid financial analysis abilities, and then applying them to understand and improve the operational performance of their hotel or restaurant. The book will accomplish this by studying the current practices of some of todays leading hotel and restaurant companies. Chapters will be developed under the auspices of a select group of hospitality industry General Mangers, Directors of Finance, and Regional Accounting Managers to ensure that the information is current, accurate and useful. Understanding and applying the information will be the main focus of this book.
This textbook should provide hospitality managers the knowledge and experience to be comfortable in using numbers to operate their departments. This includes developing the ability to perform all accounting and financial aspects of their position efficiently and correctly including revenue forecasting, wage scheduling, budgeting, P&L critiques, purchasing procedures and cost control methods. As a result, they will have more time to spend on the floor with their customers and employees. This knowledge will help them understand their operations and how to improve, change or expand them to increase revenues or profits.
* Introduces the fundamentals of hospitality accounting from an applied perspective with real industry examples
* Developed under supervision of industry experts
* Incorporates career success model to place subject in a larger context for students

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Cost Accounting: Traditions and Innovations

South-Western Educational Publishing | 2001 | ISBN: 0324026455 | 1065 pages | PDF | 7,8 MB

This book provides the most practical, real-world presentation of cost accounting on the market by blending a traditional and proven method of teaching Cost Accounting with the integration of innovative topics. A flexible organization and clear presentation allows the user to clearly understand difficult topics. The revised organizational structure streamlines chapter materials as well as reduces redundancy between cost accounting and other business courses.

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Introduction to Project Finance

Butterworth-Heinemann | 2005-10-03 | ISBN: 075065905X | 208 pages | PDF | 1,7 MB

The term "project finance" is now being used in almost every language in every part of the world. It is the solution to infrastructure, public and private venture capital needs. It has been successfully used in the past to raise trillions of dollars of capital and promises to continue to be one of the major financing techniques for capital projects in both developed and developing countries.

Project Finance aims to provide:
*Overview of project finance
*Understanding of the key risks involved in project finance and techniques for mitigating risk
*Techniques for effective evaluation of project finance from both a financial and credit perspective

The author differentiates between recourse and non-recourse funding, tackles the issues of feasibility, identifies the parties normally involved with project finance plans, and details techniques for realistic cash flow preparation.

*Inspired by basic entry level training courses that have been developed by major international banks worldwide
*Will enable students, and those already in the finance profession, to gain an understanding of the basic information and principles of project finance
*Includes questions with answers, study topics, practical 'real world' examples and an extensive bibliography

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The Essentials of Finance and Accounting for Nonfinancial Managers

AMACOM | 2002-05-15 | ISBN: 0814471226 | 288 pages | PDF | 1,3 MB

Outside of the accounting and finance departments, not many business people are interested in the finer points of financial reports. But every manager must have a thorough understanding of what their finance and accounting staffs do, why they do it, and what these reports really mean. Edward Fields' Essentials Of Finance And Accounting For Nonfinancial Managers tells how to understand the basics of a balance sheet, income statement, cash flow statement and annual reports. Newcomers to reading company financials will appreciate the clear explanations on investment returns, analysis ratios, and other methods of understanding business reports.

This indispensable book demystifies the role that accounting and finance play in a corporation and demonstrates how financial decisions are manifestations of company goals. The author's crystal-clear examples show how managers can connect corporate financial information directly to their own strategies and actions. To demonstrate these connections, the author covers such essential topics as:

* Balance sheets and income/cash flow statements * Reading and understanding annual reports * Fixed-cost and variable-cost issues * Financial analysis, budgeting and forecasting.

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Economic Development, 4th Edition


Cambridge University Press | 2005-12-27 | ISBN: 0521829666 | 868 pages | PDF | 5,1 MB

E. Wayne Nafziger updates the economic development of Asia, Africa, Latin America, and East-Central Europe in this fourth edition. Nafziger explains the reasons for the fast growth of Pacific Rim countries, Brazil, Poland, and (recently) India, and the increasing economic misery and degradation of large parts of sub-Saharan Africa. He also examines China and other post-socialist economies as low- and middle-income countries, without, however, overshadowing a primary focus on the third world. Nafziger's text is filled with real-world examples--emphasizing the themes of poverty, inequality, unemployment, the environment, and deficiencies of people in less developed countries.

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A Handbook of Employee Reward Management and Practice

Kogan Page | 2007-06-01 | ISBN: 0749449624 | 548 pages | PDF | 2,4 MB

A definitive text, this handbook provides guidance on the various approaches one can use in developing and managing reward strategies, policies, and processes. This second edition has been completely updated to represent the latest thinking and practice on reward management. It incorporates new research, new case studies, and new chapters on engagement and commitment, bonus schemes, rewarding knowledge workers, and the responsibility for reward

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Project Quality Management: Why, What and How

J. Ross Publishing | 2005-06-29 | ISBN: 1932159487 | 192 pages | PDF | 1,7 MB

Winner of the 2006 Cleland Award for Literature from Project Management Institute (PMI).
Quality is a much mentioned but little employed component of project success. There are many quality books, tools, and training courses on the market oriented toward the manufacturing domain, yet they provide little information of relevance to project managers who work with intellectual processes more than the action details of production. So where does a project manager go for guidance on integrating the quality demanded in project implementation? Right here!

Project Quality Management by Kenneth Rose offers project managers a specific, succinct, step-by-step project quality management process not found anywhere else. It gives you an immediate hands-on capability to improve project implementation and customer satisfaction in any project domain and will help maintain cost and schedule constraints to ensure a quality project. This user-friendly guide presents tools and techniques that implement the general methods defined in A Guide to the Project Management Body of Knowledge-Third Edition (PMBOK) published by the Project Management Institute (PMI), and augments those methods with more detailed, hands-on procedures that have been proven through actual practice.

Key Features:

-Provides project managers an explicit step-by-step quality management process, along with a coherent set of quality tools organized and explained according to their application within this process that can be applied immediately in any project context
-Introduces a Wheel of Quality that codifies in one complete image the contributing elements of contemporary quality management
-Establishes a new quality tool, the pillar diagram, that provides a needed capability to identify root causes of undesirable effects
-Includes a final walk-through of a practical exercise relevant to many project domains, which will help readers gain experience using the tools and techniques of this project quality management process before applying them to their own project work

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Applied Corporate Finance: A User's Manual

Wiley | 2005-03-11 | ISBN: 0471660930 | 672 pages | PDF | 13,1 MB

Offering a user perspective to corporate finance, this text poses three major questions that every business has to answer, and provides the tools and the analytical techniques needed to answer these questions.

1. Where do we invest our resources? (The Investment Decision)

The first part of the book shows how to assess risk and develop a risk profile for a firm, and convert this risk profile into a hurdle rate. You'll also learn basic rules for estimating the returns on any investment.

2. How should we fund these investments? (The Financing Decision)

Firms generally can use debt, equity, or some combination of the two to fund projects. This part of the book examines the relationship between this choice and the hurdle rate for analyzing projects, and shows how to use the financing decision to maximize firm value. You'll also find a framework for picking the right kind of security for any firm.

3. How much cash can and should we return to the owners? (The Dividend Decision)

The third part of the book establishes a process for deciding how much cash should be taken out of the business and in what form (dividends or stock buybacks).

The final chapter in the book ties the value of the firm to these three decisions, and provides insight into how firms can enhance value.

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The Controller's Function: The Work of the Managerial Accountant

Wiley | 2004-12-03 | ISBN: 0471683302 | 480 pages | PDF | 4,6 MB

From describing essential competencies—cash management, budgeting, fraud prevention and establishing codes for corporate ethical behavior—to detailing the more sophisticated skills like activity-based and target costing, disaster recovery planning, and outsourcing, The Controller's Function expertly balances both the technical and managerial sides of the job.

You'll quickly access information on how to:

* Use electronic spreadsheets for financial analysis
* Successfully implement a shared service center
* Enhance performance through online inventory systems, quick closing procedures
* Selecting adequate accounting software
* Avoid insurance pitfalls through proper planning

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Handbook of Transportation Science

Springer | 2003-01-01 | ISBN: 1402072465 | 752 pages | PDF | 13,4 MB

The eighteen chapters in the Second Edition of the Handbook of Transportation Science are written by the leading researchers in Transportation Science as a continual effort to explore the scientific nature and state-of-the-art of the field. As such, it is directed to all the research and practitioner domains of transportation. It has been expanded from the first edition through the addition of four chapters. Chapter 15 extends the networks section of the book by addressing supply chains, distribution networks and logistics. While the emphasis is on freight transportation, the principles for network design extend to other applications, such as public economics. Chapters 16 through 18 fall in a new section on transportation economics. Chapter 16 addresses revenue management, a relatively recent topic in transportation, which has had substantial impact on the airline industry in particular. Chapter 17 presents spatial interaction models, which provides a mechanism for analyzing patterns of development. Chapter 18 provides the principles of transportation economics, with emphasis on pricing and public policy. In addition to the new chapters, the original chapters have been updated and revised.

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Project Management in New Product Development

McGraw-Hill Professional | 2007-11-02 | ISBN: 0071496726 | 397 pages | PDF | 1,3 MB

Turn Innovative Ideas into Products and Services—and Manage and Control Them Using Project Management Tools
The first book to integrate project management and product development, Project Management in New Product Development shows you how to manage the translation of ideas into new products and services and get them to market cheaper, better, and faster using advanced project management tools and techniques.
Packed with detailed case studies and illustrations, this unique book explains how to move new products and services quickly from concept to product to market as a managed and seamless process free of problems and delays. This project tool also shows how to ensure that bad products are stopped at gateway points, before they become product and project failures. Project Management in New Product Development features:
The first integrated treatment of project management and new product development designed for modern, globally oriented firms
Numerous case studies covering software, technology, electronics, construction, telecommunications, military, and aerospace
150 informative tables, figures, and graphics

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Principles of Service Marketing and Management

Prentice Hall | 1999-01-06 | ISBN: 013676875X | 432 pages | PDF | 7 MB

This clear, accessible book presents an integrated approach to the study of services that places marketing issues within a broader general management context. It emphasizes the fact that service organizations differ in many important respects from manufacturing businesses, requiring a distinctive approach to planning and implementing marketing strategy.

Coverage is comprised of 16 chapters and 12 short- to medium-length cases that let readers apply what they've learned to real-world settings and fully understand the complexities of service management?including the interactions between marketing, operations, and human resources.

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Great Minds in Management: The Process of Theory Development

Oxford University Press, USA | 2005-09-28 | ISBN: 0199276811 | 616 pages | PDF | 2,3 MB

In Great Minds in Management, Ken G. Smith and Michael A. Hitt have brought together some of the most influential and original thinkers in management. Their contributions to this volume not only outline their landmark contributions to management theory, but also reflect on the process of theory development, presenting their own personal accounts of the gestation of these theories.

The result is not only an ambitious and original panorama of the key ideas in management theory presented by their originators, but also a unique collection of reflections on the process of theory development, an area which to date little has been written about by those who have actually had experience of building theory.

In their concluding chapter, Ken G. Smith and Michael A. Hitt draw together some common themes about the development of management theory over the last half a century, and suggest some of the conclusions to be drawn about how theory comes into being.

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Business Basics: Student Book

Oxford University Press, USA | 2001-10-04 | ISBN: 0194573400 | 176 pages | PDF | 24 MB

An updated edition of this complete first course in English for business. Business Basics now leads on to Business Focus - the new course for pre-intermediate Business english students.

Key features:

* The material features real companies and individuals, and authentic texts, providing relevant study for Business English students. The new edition contains 90% new material, providing a fresh and updated context for the language work.
* The syllabus remains language-driven, giving learners the thorough grounding in basic structures and skills which they need at this level.
* A new pronunciation syllabus provides work on word and sentence stress, intonation, and other areas such as contracted speech which learners at this level often find problematic.
* Each unit covers a theme of general relevance in the business world, such as 'Dealing with Problems' and 'New Developments.' The units are now even in length, with clear headings to identify different types of activities.
* 12 units, divided into short, manageable sub-sections
* Detailed Contents map
* Language File at the back, cross-referenced to the relevant unit sections
* A revised and extended glossary
* A guide to pronunciation

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Accountants' Handbook, Financial Accounting and General Topics

Wiley | 2007-04-20 | ISBN: 0471790389 | 1056 pages | PDF | 5,85 MB

This highly regarded reference is relied on by a considerable part of the accounting profession in their day-to-day work. This handbook is the first place many accountants look to find answers to practice questions. Its comprehensive scope is widely recognized and relied on. It is designed as a single reference source that provides answers to all reasonable questions on accounting and financial reporting asked by accountants, auditors, bankers, lawyers, financial analysts, and other preparers and users of accounting information.

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The Theory and Practice of Revenue Management

Springer | 2004-06-17 | ISBN: 1402077017 | 714 pages | PDF | 14,3 MB

The Theory and Practice of Revenue Management is a book that comprehensively covers theory and practice of the entire field, including both quantity and price-based RM, as well as significant coverage of supporting topics such as forecasting and economics. The authors believe such a comprehensive approach is necessary to fully understand the subject. A central objective of the book is to unify the various forms of RM and to link them closely to each other and to the supporting fields of statistics and economics. Nevertheless, the topics and coverage do reflect choices about what is important to understand RM. Hence, the book’s purpose is to provide a comprehensive, accessible synthesis of the state-of-the-art in Revenue Management.

The area of Revenue Management (sometimes called yield management) has been developing rapidly over the past decade. All major airlines, car rental companies and hotel chains currently employ Revenue Management systems and profitability of these systems is well documented. Books describing basic concepts of Revenue Management appeared long time ago. Yet, there was no single place to look for the theory behind Revenue Management systems. This long-awaited book represents a concise and up-to-date source of academic knowledge on the theory of Revenue Management as well as implementation aspects. It is a perfect reference for graduate students in Operations Research and for others interested in learning about state of the art in this area.

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Managerial Economics: Firms, Markets, and Business Decisions

Oxford University Press | 1999-06 | ISBN: 0198775709 | 493 pages | PDF | 37,4 MB

This text provides full coverage of all the topics typically encountered in Business or Managerial Economics. It is designed to be appropriate for intermediate and final year undergraduate, first year graduate and MBA programmes in managerial economics and applied microeconomic analysis. Building upon a core of microeconomic principles, the text covers all areas of managerial economics courses in a style which is easy to follow, using applied material to complement theoretical concepts. The book also incorporates areas of recent research and debate, including organizational architecture and investment appraisal.

This text is designed for intermediate and final year undergraduate, first year graduate and MBA programmes in managerial economics and applied microeconomic analysis. Written in a clear and accessible style, it covers all areas of managerial economics courses, and complements theoretical concepts with practical applications. It includes lists of key terms, chapter summaries, review questions, and a reference section.

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Who's Who in Economics, 4th Edition

Edward Elgar Publishing | 2003-09 | ISBN: 1840649925 | 1000 pages | PDF | 4,8 MB


This major reference work, now in its fourth edition, is an extensive and authoritative guide to the most frequently cited academic economists throughout the world.

As with the previous editions, each of the entries is written by the entrants themselves and gives pertinent biographical data, principal fields of interest, chief publications and a statement of their principal contributions to economics as they - and not the editors - perceive them. This edition only includes living economists whose articles published in the period 1990-2000 have been most frequently cited and as such it is the most up-to-date biographical dictionary of the leading players in the economics profession.


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Buying for Business: Insights in Purchasing and Supply Management

Wiley | 2004-11-15 | ISBN: 0470092467 | 268 pages | PDF | 1,1 MB

Buying For Business provides a simple but comprehensive guide to purchasing and supply. With current literature often academic in focus and unsuited to modern business readers, it offers straightforward and engaging information on the principles and practice of purchasing and supply management that will be of great value to anyone in business who deals with suppliers.

Experts Mark Whitehead and Christopher Barrat answer all the key questions facing purchasing in business today, and offer advice on everything from ethics to outsourcing. Diagrams, analysis tools and pro-formas aid understanding, while case studies and bench-marking exercises illustrate and reinforce the learning.


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150 Contractual Problems and Their Solutions

Wiley-Blackwell | 2005-05-13 | ISBN: 1405120703 | 312 pages | PDF | 1,9 MB

This book considers 150 problems that regularly arise in building contracts and provides a detailed explanation as to their answers. It cites key parts of legal decisions as authority. The new edition includes some 50 new problems, and revised solutions to a third of the problems to take account of recent case law.

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Ernst & Young's Financial Planning Essentials

Wiley | 1998-12-18 | ISBN: 047131644X | 297 pages | PDF | 1,3 MB

Ernst & Young's Financial Planning Essentials makes it easier than ever to take control of your money and start reaching your financial goals today. Drawing on the incomparable experience of Ernst & Young, it's packed with practical tips and strategies to start you on the road to smart financial planning.

This short, handy guide covers all the basics, including:

* Understanding your current financial situation
* Setting your financial goals
* Learning to build wealth
* Evaluating the different kinds of investments
* Protecting your finances against the unexpected
* And much, much more . . .

Plus, there are plenty of worksheets, charts, real-life examples, and special features, including:

* $PLANNERS—quick planning tips for a bright financial future
* $BUILDERS—money strategies to help you reach your goals
* $SAVERS—ideas that can save you money right away

ERNST & YOUNG LLP's personal financial counseling practice tailors financial strategies for people at all income levels. The firm is the author of the bestselling Ernst & Young Tax Guide as well as a wide array of books on business and money management.

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The Complete Equipment-Leasing Handbook

AMACOM | 2002-07-15 | ISBN: 081440667X | 550 pages | PDF | 1,2 MB

Equipment leasing is one of the most complex aspects of business finance in existence, involving sophisticated concepts often understood only by experts. Consequently, business executives and purchasing professionals often fail to maximize their leverage in signing leases, or opt instead to purchase equipment outright at staggering costs.

Combining the author's Handbook of Equipment Leasing with the tools from his Complete Book of Equipment Leasing Agreements, Forms, Worksheets, and Checklists, this comprehensive volume provides the legal, financial, and business background essential for evaluating, negotiating, and documenting successful equipment lease transactions. This invaluable resource for lessors and lessees answers questions like:

* How does the leasing marketplace really work? * What is the best way for a company to solicit lease bids? * What economic and tax risks does a lessor face? * When is leasing a poor choice?

The book also addresses crucial issues like profit strategies, forming and running a leasing company, and the leasing of equipment in the growing international market.

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Analysis and Evaluation of a Housing Policy

Publisher: Wiley-Blackwell | Pages: 264 | 2006-05-19 | ISBN: 1405131977 | PDF | 3.9 MB

An evaluation of the most enduring privatisation of the Thatcher era …

Written in an accessible style, this is a key reference for students and researchers in housing and planning; geography; and social policy.

The book analyses the operation and impact of the right to buy policy (RTB). It includes a critique of the Housing Act and the 2001 Housing (Scotland) Act. The enactment of these changes under a Labour government affirms the continuance of the RTB. The authors take stock of its profound effect on housing policy, reversing the growth in social housing developed over the twentieth century, transforming the nation's tenure structure and revolutionising the UK housing system.

The Right to Buy: analysis and evaluation of a housing policy begins with an examination of the policy background to the establishment of the RTB and the main features of the legislation. This is followed by chapters that review its take-up and the pattern of sales and their impact on social housing; a chapter examining the financial aspects of the RTB from the viewpoints of tenants, local authorities and central government; one looking at the impact of the RTB via subsequent re-sales on the open market and on the private rented sector; and a chapter drawing on the information already reviewed to consider the potential of the RTB to create sustainable and diverse communities. In the final chapters the international experience of parallel policies are considered and the future take-up of the RTB is assessed in the light of recent reforms together with alternatives.

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Empire of Debt: The Rise of an Epic Financial Crisis


Wiley | 2005-11-11 | ISBN: 0471739022 | 384 pages | PDF | 1,7 MB


Many Americans have resisted the notion that their country is an imperial power. The idea seems to contradict the values of the Republic and its Founding Fathers. But in Empire of Debt, prominent financial analysts Bill Bonner and Addison Wiggin argue passionately that not only is the United States an empire, but it is also one whose end is coming soon. Bonner and Wiggin are the brains behind www.dailyreckoning.com, an iconoclastic and irreverent market advisory service that has long raised concerns about American indebtedness and warned of a looming dollar crisis. In Empire of Debt, a sequel to their earlier doom-and-gloom book Financial Reckoning Day, they elaborate on their argument that the U.S. economy is about to implode.

Bonner and Wiggin enumerate a long list of chronic ailments that imperil the American financial system--a massive trade deficit, soaring personal and government debt, a housing bubble, runaway military expenditures. These problems "hardly disturb the sleep of the imperial race," the authors write. "[But] all empires must pass away." Bonner and Wiggin argue that American imperial delusions are similar to the fantasies that fueled the dot-com market mania. They recommend readers buy gold as insurance in the event of a financial crisis. Empire of Debt flounders when discussing how America indebted itself; the authors blame the Federal Reserve Board's low interest rates but gloss over the fact that rates were slashed because the U.S. teetered on the brink of deflation in 2002 and 2003 (a topic they give more attention to in Financial Reckoning Day). As hardcore free-marketeers, Bonner and Wiggin also seem to long for the pre-welfare days of the 1920s but forget how that period's policies led to the Great Depression. That said, Empire of Debt contains many revelations that will open eyes.

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Handbook of Economic Growth, Volume 1A


North Holland | 2005-12-21 | ISBN: 0444520414 | 1138 pages | PDF | 18,4 MB


The Handbooks in Economics series continues to provide the various branches of economics with handbooks which are definitive reference sources, suitable for use by professional researchers, advanced graduate students, or by those seeking a teaching supplement.

The Handbook of Economic Growth, edited by Philippe Aghion and Steven Durlauf, with an introduction by Robert Solow, features in-depth, authoritative survey articles by the leading economists working on growth theory.

Volume 1A, the first in this two volume set, covers theories of economic growth, the empirics of economic growth, and growth policies and mechanisms.

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Economic Theories of Peace and War

Routledge | 2004-09-24 | ISBN: 0415284082 | 320 pages | PDF | 1,2 MB

War often comes down to one thing: money. The role of economics in both peace and war is arguably the most important single factor when it comes to the study of defense. The aim of this book is to provide a critical overview of the history of economic thought on defense, peace and war from its eighteenth century origins right up to the present day.

Important themes covered within the book include:

*The German historical school
*Classical economics and defense studies
*Socialism through war or peace
*Econometric analyses of military expenditures

This superb book from Fanny Coulomb will be of interest not only to those involved in the burgeoning field of defense economics - it will also be of vital interest to students and academics from international relations, defense studies, philosophy and political science backgrounds.

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Short Cycle Selling: Beating Your Competitors in the Sales Race

McGraw-Hill | 2002-02-13 | ISBN: 0071388737 | 256 pages | PDF | 2,3 MB

While there are hundreds of sales books only a handful deal with large accounts or the process of longer, more involved sales. Reducing the time it takes to get business and controlling the process instead of launching a proposal over the wall and then praying for a phone call is what this book is all about. May be the most important book on sales in a long time. A must read for anyone who sells to corporations, hospitals, or other sales that can't be closed in one meeting. This isn't a book about someone else's success or entertaining stories. The book explains a way of thinking and a process to control the sale in order to make more of them in a shorter period of time.

Sales professionals today waste untold hours worrying about identifying, tracking, and timing their sales cycles. In Short Cycle Selling, author Jim Kasper trains his sights on the only important concept and goal in sales cycles­­shortening them. He walks professionals point-by-point through the series of steps that constitute the sales cycle­­from identifying prospects to negotiating and closing­­and at each step shows how to streamline the process.

Short Cycle Selling is the first book to deal specifically with proven techniques that condense the time from prospecting to closing, while taking advantage of today's most innovative concepts in selling skills and E-technology. Packed with case studies and actual examples of short cycle selling success­­and techniques that were field tested on clients from Amoco and Pentax to Wells Fargo Bank­­this hands-on book reveals how to:

* Land more accounts
* Achieve greater sales volumes
* Generate greater sales income and satisfaction

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Project Management for Business and Engineering: Principles and Practice

Butterworth-Heinemann | 2004-02-02 | ISBN: 0750678240 | 602 pages | PDF | 6,3 MB


Project Management for Business and Engineering is a direct response to the ever-increasing need for better project management. This book encompasses the full range of project management - everything from origins, philosophy, and methodology to actual applications. Nicholas describes concepts and techniques such as project initiation and proposals, scope and task definition, scheduling, budgeting, risk analysis, control, project organization, and the often overlooked "people" side - project leadership, team building, conflict, and stress management.
The Systems Development Cycle is used as a framework to discuss project management in a variety of situations, making this book useful for managing virtually any kind of project, program, or task force. Over 230 figures and tables, 60 short examples and illustrative cases, and end-of-chapter summaries, review problems, questions, and case studies are included.
The author draws upon his experience with projects in information technology, systems analysis, aerospace engineering, human resource development, and over a decade of teaching project management as a university professor.

· Comprehensive, balanced topical coverage; interesting to read
· Numerous figures and tables (figure/table appears every 2.5 pages, average)
· Systems approach: methodologies, development cycle, and engineering

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Tutorials In Operations Research 2005

Institute for Operations Research And Management Science (INFORMS) | 2004 | ISBN: 1877640212 | 289 pages | PDF | 3,2 MB

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Risk Management

isk Management | 2000-10-30 | ISBN: 0071357319 | 752 pages | PDF | 7,2 MB

Last year's headline-grabbing stories of the notorious bailout of Long-Term Capital Management and the 1.4 billion credit loss for BankAmerica opened the eyes of the investment world. These turbulent times have meant increased awareness of risk management and have lead to late breaking developments in new research, techniques, and theories in the field. Given the high stakes in today's business world with financial dealings in the billions (e.g., derivatives), it's easy to see why risk management has become the key buzzword on Wall Street.

While Jorion focuses strictly on market risk, today's financial professionals are also evaluating credit risk and operational risk. Managing Risk provides a comprehensive description and analysis of modern risk management, including the regulatory aspects, organizational issues, potential problem areas, and tools to control and manage the many different kinds of risks: market risk, credit risk, and operational risk. It also discusses: structuring and managing the risk management function in a firm; practical measurement issues in the field; risk management in both financial and non-financial institutions.

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The Turning Point in China's Economic Development




Asia Pacific Press | 2006-09 | ISBN: 0731537637 | 390 pages | PDF | 2,3 MB

In 17 sections leading analysts from China, the US and Australia discuss the fundamental shifts in China's socio-economic structure and functioning occasioned by China's ongoing economic transformation. There is focus on the long-term patterns of growth, employment, demographic shifts and migrations, agricultural trade, local elections, the banking sector and environmental issues including in the coal, gas and other energy industries. With tables, graphics and bibliography. The "turning point" of the Chinese economy to which the editors (professors of economics at The Australian National U.) refer in the title of this book is the point at which surplus labor from rural agricultural sectors ceases to be available, forcing real wage increases and real exchange rate appreciation, thus generating structural shifts towards more capital-intensive and technologically sophisticated industrial structure and the expense of labor intensive manufacturing and agriculture. They present 17 papers analyzing the domestic and international economic ramifications of this structural change. Specific topics include constraints and policy options for economic growth, China's role in the international currency system, the financing of Chinese bank restructuring, labor scarcity and trade expansion, the impact of the gust-worker system on poverty in urban China, demographic change and the labor supply constraint, changing patterns in China's agricultural trade after accession to the World Trade Organization, changing demand for resources, the coal industry and the environment, and energy use and greenhouse gas emissions.



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Patents in the Knowledge-Based Economy




National Academies Press | 2003-09-22 | ISBN: 0309086361 | 352 pages | PDF | 4,6 MB

Over the last two decades changes in technology and policy have altered the landscape of drug discovery. These changes have led to concerns that the patent system may be creating difficulties for those trying to do research in biomedical fields. Using interviews and archival data, we examine the changes in patenting and licensing in recent years and how these have affected innovation in pharmaceuticals and related biotech industries.

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An Introduction to Credit Risk Modeling


Chapman & Hall/CRC | 2002-09-27 | ISBN: 158488326X | 297 pages | PDF | 3 MB

In today's increasingly competitive financial world, successful risk management, portfolio management, and financial structuring demand more than up-to-date financial know-how. They also call for quantitative expertise, including the ability to effectively apply mathematical modeling tools and techniques. An Introduction to Credit Risk Modeling supplies both the bricks and the mortar of risk management.

In a gentle and concise lecture-note style, it introduces the fundamentals of credit risk management, provides a broad treatment of the related modeling theory and methods, and explores their application to credit portfolio securitization, credit risk in a trading portfolio, and credit derivatives risk. The presentation is thorough but refreshingly accessible, foregoing unnecessary technical details yet remaining mathematically precise. Whether you are a risk manager looking for a more quantitative approach to credit risk or you are planning a move from the academic arena to a career in professional credit risk management, An Introduction to Credit Risk Modeling is the book you've been looking for. It will bring you quickly up to speed with information needed to resolve the questions and quandaries encountered in practice.

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Individually Managed Accounts: An Investor's Guide

Wiley | 2002-11-08 | ISBN: 0471238635 | 288 pages | PDF | 1,1 MB

By 2010 nearly five million households will invest more than $2.6 trillion in individually managed accounts (IMAs). Today nearly $470 billion is invested in IMAs, yet not one book has clearly addressed the topic-until now. Individually Managed Accounts: An Investor's Guide shows investors what IMAs are, how to use them, and the related pros and cons of investing in them compared to other investment alternatives.

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Creative Business: Achieving Your Goals Through Creative Thinking and Action


Palgrave Macmillan | 2004-01-17 | ISBN: 0333997352 | 200 pages | PDF | 4,6 MB

While many people in business have strong analytic skills creativity has been undervalued in many organizations. The authors draw attention to creative thinking and action and how this can be used to solve business problems and improve performance. They show how some companies have achieved success as a result of creativity and provide a step by step guide for companies and individuals to become more creative. The book also contains numerous scenarios that encourage the reader to solve problems imaginatively and to apply these creative thoughts to their own business problems.

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Business Creativity: Breaking the Invisible Barriers


Palgrave Macmillan | 2005-03-02 | ISBN: 1403945098 | 256 pages | PDF | 11,8 MB

Many companies and organizations have found it difficult to develop creative skills. The authors argue that while individuals have inherent creativity there are a number of assassins or barriers that block individual creative development. This bold new approach to creativity enhancement will focus upon how to remove barriers and create conditions under which creativity can flourish.

Book is rich with quotations for multiple sources, interesting stories, research findings, puzzles, and self-administering exercises, that effectively conveys the message and reveal the truths we ignore. This makes book highly interesting to read and effective in driving the key points. At times, reader may sense repetition or experience deja-vu as he moves across different chapters, but that is because different barriers are interconnected and that certain emphasis is derived from repetition.

Several of the topics may not exactly be considered as directly relevant to business situations, but then the basic paradigm is that to be creative, it has to become way of life. Further there are not many "quick off-the shelf tools and techniques" that would make groups, start delivering creative solutions -on demand- in restricted fields, without disrupting the overall restrictive, and well regulated office set-up. Emphasis is on conquering barriers at individual level, and once these barriers are managed, any curious mind would be able to learn standard creativity techniques with ease or may even develop one.

Those of us, who want to generally experience life more richly, and desire to be child-like again in curiosity and creativity, this book is a valuable companion in your pursuit. "Think of mind as if it were a parachute. A parachute only works when its open, and that's also true for the mind'. This book provides enough thrust to open the mind.

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Post Keynesian Price Theory




Cambridge University Press | 1999-02-13 | ISBN: 0521328705 | 288 pages | PDF | 1 MB

This book sets out the foundations of Post Keynesian price theory. Frederic Lee examines the administered, normal cost and mark up price doctrines associated with Post Keynesian economics; he then draws upon those doctrines and previous empirical studies to develop the pricing and production foundations of the theory. This is the only book that is solely concerned with Post Keynesian price theory and its foundations, and represents a major contributon to the literature of post-Keynesian economics.

This book is the net result of nearly sixty years of confusion about the microeconomic foundations of the General Theory created by Richard Kahn(RK) and Joan(JR) and Austin Robinson(AR).Essentially,the author of this book blends the administered pricing approach of Gardinar Means,the normal cost pricing approach of Philip Andrews,and the mark up pricing approach of Michal Kalecki and later assorted Cambridge Keynesians into a consistent non neoclassical microeconomic theory that is supposed to allow post keynesians to present a unified front in their microeconomic foundations.

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Business Performance Measurement

Cambridge University Press | 2002-03 | ISBN: 052180342X | 380 pages | PDF | 2,2 MB

The field of performance measurement has evolved rapidly in the last few years with the development of new measurement frameworks and methodologies, such as the balanced scorecard, the performance prism, economic value added, economic profit, activity based costing and self-assessment techniques.

This multidisciplinary, international book draws together the key themes to provide an up-to-date summary of the leading ideas in business performance measurement, theory and practice. It includes viewpoints from a range of fields including accounting, operations management, marketing, strategy and organizational behavior. The book will appeal to graduate students, managers and researchers interested in performance measurement, whatever their discipline.

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The Interpretation of Financial Statements

Collins | 1998-01-15 | ISBN: 0887309135 | 144 pages | PDF | 3,3 MB

Benjamin Graham has been called the most important investment thinker of the twentieth century. As a master investor, pioneering stock analyst, and mentor to investment superstars, he has no peer.
The volume you hold in your hands is Graham's timeless guide to interpreting and understanding financial statements. It has long been out of print, but now joins Graham's other masterpieces, The Intelligent Investor and Security Analysis, as the three priceless keys to understanding Graham and value investing.

The advice he offers in this book is as useful and prescient today as it was sixty years ago. As he writes in the preface, "if you have precise information as to a company's present financial position and its past earnings record, you are better equipped to gauge its future possibilities. And this is the essential function and value of security analysis."

Written just three years after his landmark Security Analysis, The Interpretation of Financial Statements gets to the heart of the master's ideas on value investing in astonishingly few pages. Readers will learn to analyze a company's balance sheets and income statements and arrive at a true understanding of its financial position and earnings record. Graham provides simple tests any reader can apply to determine the financial health and well-being of any company.

This volume is an exact text replica of the first edition of The Interpretation of Financial Statements, published by Harper & Brothers in 1937. Graham's original language has been restored, and readers can be assured that every idea and technique presented here appears exactly as Graham intended.

Highly practical and accessible, it is an essential guide for all business people--and makes the perfect companion volume to Graham's investment masterpiece The Intelligent Investor.

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Long-Term Leasing -- Accounting, Evaluation, Consequences


Quorum Books | 1998-01-30 | ISBN: 1567201474 | 160 pages | PDF | 1,1 MB

Leasing is by far the most important source of finance for various types of assets needed by firms, but this may cause problems. Among them are the decisions to buy or lease and the accounting decisions to capitalize or expense. Riahi-Belkaoui addresses both problems by examining the models and standards used both for management of and accounting for leases. In five chapters Riahi-Belkaoui covers the issues involved in leasing and financing decision models and offers a decision format to reconcile disagreements among various approaches to the lease-or-buy analysis. He examines all the techniques proposed for accounting for long-term leases as formulated by the Statement of Accounting Standards No. 13 and then looks at specific issues. In his final chapter, a unique contribution to the literature on leasing, Riahi-Belkaoui explores the economics of buying. This is a valuable resource for financial accountants, decision makers, and researchers interested in the management of leases.

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Critical Financial Accounting Problems: Issues and Solutions




Quorum Books | 1998-02-28 | ISBN: 1567201164 | 200 pages | PDF | 1,1 MB


From the complexity of today's business world and its daily transactions has come a proliferation of new accounting standards. The Financial Accounting Standards Board has weighed in with its own pronouncements on the issues, but are they truly comprehensible and applicable? Riahi-Belkaoui explores these questions clearly, with numerous illustrations of the accounting techniques embedded in them, and offers interpretations designed to help accounting professionals deal with these problems in their work. Scholars, researchers, and students in the academic community will also find his analyses helpful and compelling.

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5 Steps to a 5: AP Microeconomics and Macroeconomics





McGraw-Hill | 2006-12-13 | ISBN: 0071437126 | 256 pages | PDF | 1,4 MB


For the more than one million students taking the AP exams each year. The author provides strong pointers for each concept and plenty of practice questions.


Features include:

* Boxed quotes offering advice from students who have aced the exams and from AP teachers and college professors
* Sample tests that closely simulate real exams
* Review material based on the contents of the most recent tests
* Icons highlighting important facts, vocabulary, and frequently asked questions
* Websites and links to valuable online test resources, along with author e-mail addresses for students with follow-up questions
* Authors who are either AP course instructors or exam developers

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Financially Focused Project Management





J. Ross Publishing | 2003-11 | ISBN: 1932159096 | 320 pages | PDF | 1,9 MB

Financially Focused Project Management by Thomas M. Cappels is a straightforward business guide to saving hundreds of millions of corporate dollars by learning from the best practices of hundreds of successful companies. Individual chapters address accurately and comprehensively assess aspects of project risks, management strategies for the changing technology of the 21st century, proposals and pricing, and more. A solidly presented guide Financially Focused Project Management is filled from cover to cover with practical, applicable, insightful, "hit-the-ground-running", goal-oriented corporate financial management advice.

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Public Policy and the Economics of Entrepreneurship




The MIT Press | 2004-01-01 | ISBN: 0262083299 | 227 pages | PDF | 1,8 MB

Entrepreneurship has been a subject of much recent discussion among academics and policymakers because of the belief that it invigorates the economy -- producing greater productivity, more jobs, and higher economic growth. President George W. Bush promoted his economic plan by pointing to its encouragement of entrepreneurship. Yet, despite its importance, the topic of entrepreneurship is underrepresented in the economics literature. The contributors to Public Policy and the Economics of Entrepreneurship examine different aspects of entrepreneurship and its relation to public policy to help us reach a better understanding of the economic role of entrepreneurs.

The contributors, all prominent economists, first consider what policies effectively encourage entrepreneurship, discussing a possible role for government in venture capital markets, the effect of the tax code's subsidy of health insurance for the self-employed, and the impact of banking deregulation on entrepreneurial activity. Two contributors then examine entrepreneurship in "unexpected places" -- not small businesses, but large pharmaceutical firms and nonprofit organizations. The final essays explore the effect of entrepreneurship on inequality, looking at statistical evidence of upward mobility for self-employed blacks and Hispanics and discussing the effect on entrepreneurial activity of policies to reduce wealth inequality. The contributors hope, by offering a rigorous economic examination of entrepreneurship, to foster better public policies that encourage and support entrepreneurial activity.

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18 Steps for Starting Your Business




By Pinson, Linda | 221 pages | PDF | 2.67 MB

Starting your own business is always exciting, but it also means that you need to understand and do all of the things that will turn your great idea into a functioning company.With all of the things to be considered (your business name, location, legal structure, business license, seller’s permits, insurance, web site, finance, marketing, etc.), it is easy to feel as if you are going through a maze. This step-by-step guide is thorough, clear, concise, and easy-to-follow.

Linda Pinson has been successfully educating entrepreneurs for more than 20 years. With this book, she has once again provided you with one of the most dependable and informative sources on the market. Packed with the most up-to-date information, forms, examples, and worksheets, this book will guide you patiently through everything you need to start a successful new business. Find the right business for you by matching your skills and interests Decide if it is best to buy a business, start your own company, buy a franchise, or be a social entrepreneur Find out how to get a business license, file a DBA, and get a seller’s permit Name your business, decide on your legal structure, and choose a location See if you qualify for a home-based business Protect your business with insurance, copyrights, trademarks and patents Look at financing options for your business Set up your bookkeeping and plan your cash flow Research your target market and plan your advertising strategy Learn Internet basics and develop a web site for your business Learn the basics of business planning

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